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    Official Milwaukee Lakefront Marathon Gear by Goodmiles

    Get ready to rep your race in style! As the official running store for the Milwaukee Lakefront Marathon, Half Marathon, and 5K, were dropping a fresh new collection packed with energy, local pride, and serious runner vibes. Whether you're chasing a PR, crossing your first finish line, or just showing up to cheer, this year's event is all about celebration! The USATF-certified Marathon kicks off downtown and spans 26.2 milesincluding a full crossing of Milwaukees iconic Hoan Bridge. The Half shares the first 10 miles (including the bridge!) before looping back. And the 5K + Walk the Hoan? Equally epic. Theres something for everyone. From bold performance gear to commemorative keepsakes, this collection is faster, fresher, and more inspired than ever. Whether youre on the course or on the sidelines, weve got your style. This is more than merch. This is Milwaukee. This is Marathon. This is Goodmiles Running Co.

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    Shop Our TOP PICKS Just in Time for Race Day!

    HOKA Arahi 8

    New Balance Fresh Foam X 1080v14

    On Cloudrunner

    Lakefront Marathon Photos

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